Interviews

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Recently, Elegant Themes, which houses nearly 100 WordPress themes for a litany of different websites, upped its prices for new members. Now, new customers will pay a $69 per year subscription fee, up from $39. However, developer subscriptions were unaffected and remain $89 per year. Additionally, current customers will continue to receive Elegant Themes’ arsenal of products for the same price they have been paying. Why did Elegant Themes’ price increase? To find out, and gauge the reaction so far, we caught up with founder Nick Roach to get the answers straight from the horse’s mouth. WPHub: How long has […]

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This is the fourth and final installment of WPHub‘s sit-down interview with Mojo Marketplace Co-Founder J.R. Farr. So far, we’ve talked about how J.R. came up in the industry with sites like Mojo Themes and Mojo Code. We’ve also talked about an acquisition by a company called EIG, which will open up Mojo Marketplace to millions of new users. But, going forward, will there be a WordPress industry for Mojo to evolve in? Will the industry look completely different? In our final article, we’ll talk about the future of WordPress and about the business relationships that Mojo Marketplace has with […]

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Welcome to Part 3 of our four-part interview with Mojo Marketplace Co-Founder J.R. Farr. When we left off last week, we were talking about the one-click install technology that Mojo utilizes. Through a working relationship with a company called SimpleScripts, Mojo has mastered the art of simplicity, but is it working? Can customers figure out how to purchase and install themes without a major hassle? This week, we’ll talk about the site’s customer base and discuss the integration with its new parent company, EIG. WPHub: What percentage of your customers are WordPress novices versus WordPress experts? J.R.: Typically, 80% to […]

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Last time we sat down with Mojo Marketplace Co-Founder J.R Farr, we talked about the formation of Mojo Themes, Mojo Code, and Mojo Marketplace (say that three times fast). We also talked about the difficulties of launching a marketplace, which Mojo seems to have a leg up in given its name recognition and brand awareness. This week, we’ll talk about a potpourri of topics including what’s driving Mojo’s growth, who the other co-founder of Mojo is, and how one-click technology has helped define the business. WPHub:What’s driving the growth at Mojo? J.R.: Even today, we’re in Year 4 and I […]

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If you haven’t already heard, Mojo Marketplace is now in beta. The site bills itself as the “world’s easiest one-click web marketplace” and it’s easy to see why. Mojo Marketplace brings buyers and sellers together and offers up themes, templates, logos, graphics, plugins, and extensions in a unique one-stop shop. Co-founding Mojo Marketplace was J.R. Farr, who has been involved in other Mojo-branded sites like Mojo Themes and Mojo Code. WPHub sat down with Farr for a four-part interview series focusing on the ins and outs of building what is sure to be a major hit. Here’s Part 1. WPHub: […]



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