How-To: Post to Tumblr Directly from WordPress

in WordPress Tutorials

So coming up on two years ago I decided to start a tumblr. The platform was getting pretty popular and I thought I’d give it a try. While WordPress is admittedly a more powerful blogging platform and superior in many ways, I grew to really enjoy the quick pace at which I could tumble. So I kept at it. And before long, I found that I had a respectable following. Nothing on the scale of “internet famous” or anything, but respectable. A little over 3,000.

Ironically, if I had that following on WordPress I could easily begin generating income from the amount of readers I had. But being on tumblr I found it nearly impossible to generate any income, especially since most of my readers were interacting with my content in their dashboards and rarely going to my actual blog pages. So I recently began the process of importing all 8,000 of my tumblr posts to WordPress in the hopes of salvaging my years of effort and generating some revenue through this particular blog.

While the word is still out on whether or not I’ll be successful in my endeavor as a whole, I did learn how to cross post from WordPress to Tumblr and I thought that would make a good how-to for you all. I’ll be using the WordPress Plugin Tumblrize to accomplish this.

Installing Tumblrize

Installation is a breeze, as is the case with most WordPress plugins. All you have to do is go the Plugin Directory, search for Tumblrize and download the zipped file. Next go to your WordPress admin > Plugins > Add New > Upload and install Tumblrize.


Immediately upon installation and activation you will be prompted to configure your Tumblrize settings by going to the new submenu option under Settings.


Configuring the Tumblrize Settings

Once you click on the Tumblrize option under Settings you’ll come to this page. The vital information is the email and password for you Tumblr blog. Everything else you’ll just want to set as you prefer.


Cross Posting with Tumblrize

Once you’ve installed the plugin and configured your settings all that’s left to do is give it a go by creating a new post in WordPress. You’ll notice that at the bottom of your new post page in WordPress there will be this set of controls where you can choose if you want that particular post to cross post to Tumblr and under what post type.


Then, when you’ve finished your post in WordPress all you have to do is hit publish and the rest is automatic. It should be noted though, that whatever your first image is in your WordPress post, that will be the one displayed on Tumblr.

Here is what my post looked like on WordPress:


And here is what it looked like in the Tumblr Dashboard:


Also, you’ll notice that Tumblrize automatically puts a link back to your WordPress article at the bottom of the Tumblr post, which I found particularly awesome since the whole point for me here was to begin migrating my Tumblr readers into WordPress readers. The only thing I’m not a big fan of here is that Tumblrize puts a tag for itself in your Tumblr post. Something you may want to delete unless you plan on being a Tumblrize marketer.

In Conclusion

I found Tumblrize to be an incredible easy to set up and highly convenient solution for any WordPress blogger looking to expand to Tumblr. Or as in my case, begin switching from posting strictly in Tumblr to both Tumblr and WordPress. I highly recommend this plugin.

Download Link: Tumblrize WordPress Plugin

Comments (4)

  • Comment by Nathan Weller
    Nathan Weller

    I’m not sure what you might have done differently but yes it did work for me.

  • Comment by Joe Hoppe
    Joe Hoppe

    Did you actually get this to work? Last time I tried to use Tumblrize it didn’t work, and a little more research seemed to indicate Tumblr no longer allows such automated posting. I would really like for this to work, but don’t see anything different in your set-up versus mine that didn’t work???

  • Comment by Nathan Weller
    Nathan Weller

    Brad, you’re absolutely correct. However, in many cases I think bloggers find it worthwhile (at least for a time) because the bulk of their community is on another platform and their desire is not to just boost one site’s ranking but to engage with their readers.

  • Comment by Brad Dalton
    Brad Dalton

    There’s no doubt a lot of bloggers do this already with Tumblr and other social network sites.

    However, what can end up happening is you’ll get ranked higher for your free hosted site rather than your own domain as free hosted sites like Tumblr,, etc have a higher domain authority than most personal domains.