Essential steps for setting up a new blog

Having set up many blogs in the last year or so, I have a standard set of steps that I take after getting WordPress installed. Here’s a run-down of items that you don’t want to skip:

1. Change the permalinks from the meaningless default set up. I personally prefer /%postname%/ to get the best looking URL, but there is a lot of disagreement about what the best structure is. Just don’t use the default.

2. Take all the defaults out of the blogroll and add your own.

3. Burn a feed at Feedburner and then install the FeedSmith plugin so that all your feeds will be funneled through Feedburner giving you a more accurate count of subscribers.

4. Get your WordPress API key and activate the Akismet plugin.

5. In the Options/Discussion tab, un-check the boxes about the administrator always approving a comment and readers needing to have a previously approved comment. Those two items make it more difficult for readers to comment, and you want to make it as easy as possible.

6. Set up a pMetrics account and a Google Analytics account and install the code. I like to put it in a sidebar widget, so that if I change themes, I won’t lose the code and miss some days of tracking.

There are zillions of other plugins and tweaks specific to each blog’s needs, but these are steps I take with every single new blog. Is there anything I’ve left out that you think is an absolute must for any blog?

This article was authored by:

A serial entrepreneur in projects large and small across multiple industries. Mike is the CEO of Terran Marketing which specializes in WordPress based websites.

Michael Jackness has authored 169 posts.Visit Website

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