Given the success of Pinterest and it’s recent jump into the position of the 3rd most popular social media site on the web after Facebook and Twitter, it’s no surprise that someone has designed a clone theme for WordPress.
The good news for those of you who would like to start a Pinterest like website of your own, the clone design is really really good. The aptly named Pinterest Theme from Apptha looks almost identical to Pinterest.
All posts are laid out on the home page just like Pinterest. Post categories are displayed along the top of the page on a drop navigation menu.
Those of you who use Pinterest will be aware that when scrolling down the page a small category menu at the top of the page remains fixed in the design. The Pinterest WordPress theme mimics this though the fixed area is a little larger as it also contains a search bar, logo and page links. The post page is very similar to any other WordPress post page with a social media share bar on the left hand side and a sidebar on the right hand side.
Apptha claim that the Pinterest Theme is optimised for search engines however a quick view of the source tells a completely different story. I found over 30 H1 tags on the home page and 2 on a post page. There weren’t any H2 tags on any pages I checked. Anyone who knows anything about SEO knows that there should be only one H1 tag used on a page so the design has certainly not been optimised for SEO (quite the opposite). It wouldn’t be difficult to fix this though it’s something to bear in mind before buying the theme.
Despite these SEO issues, I can’t help admire how well the theme mimics Pinterest. If you are thinking of capitalising on the success of Pinterest and launch a similar site of your own (perhaps focused on one particular niche), Pinterest Theme is your best option. A license for the theme will set you back $59.